We had fun on Facebook with a review of ‘Bloody Shadows’. It
prompted a great discussion about the publishing anomaly the media labeled ‘Book
Killers’. Many readers commented on the post by my partner, RJ Parker. He didn’t
post the example we called the ‘Gagy Poo’ book killer example to launch a troll
war. No one wins those but the trolls.
As I stated in the comments, we authors are like standup
comedian entertainers. When we offer our literary wares on the Amazon marketplace,
we get hecklers. Nothing entertainers, especially authors, do is above
ridicule or reproach. Our words are not golden droplets from heaven. We are not exempt from
slams. Sometimes the slams are hard to separate from legitimate bad reviews
because they’re expressed incoherently. If an author can see the humor in such
a review as ‘Gagy’ posted on Amazon, it works as a great opportunity to steer
readers into previewing what they choose to read with the extensive ‘Look
Inside’ feature Amazon provides.
Amazon provides over 60 pages free of ‘Bloody Shadows’
because of its length. Believe me, a reader sampling that much of ‘BloodyShadows’ will know one way or another if they will like it or not. For one
thing, a first time reader of the ‘Cold Blooded’ series should know it’s the
fourth novel in an ongoing pulp fiction series. The preview also provides a
reader sampling ‘Bloody Shadows’ with enough material to decide whether to start
at the series beginning.
At the beginning of the Amazon Indie bookselling
experience
traditional publishers were found out by the media to be employing interns to
do book killings on indie authors. The media coined the term ‘Book Killer’ into
being when a publishing intern admitted to the practice, and more than a few
authors were found to be engaging in the practice against rivals on the
marketplace. I use my writer/assassin Nick McCarty in the ‘Cold Blooded’ series
as my avatar to humorously engage publishing marketplace elements like BK’s,
and have some fun doing it. :)
The ‘Look Inside’ feature should provide Amazon with a
reason to not permit ‘Book Killer’ review one and two star hit pieces, but that’s
not going to happen. There is an agenda behind this I think will become evident
as Amazon expands its own publishing imprints like ‘Thomas and Mercer’. In the
end though, the best policy for Authors on the Amazon marketplace is to urge
readers to sample the wares they buy.
Rather than purchase a novel because of someone else’s review
or the attractive cover and blurb, followed by a one star hit piece because of
disappointment in the writing, it would be reasonably a much better idea to
read the ‘Look Inside’ preview. If we can influence legitimate readers to
sample what they buy, I believe the only one and two star slams posted by
reviewers will belong to the ‘Book Killers’. Anyway, those are my golden droplets from heaven for today. :)
